# How do people invest in my campaign?

> What to Expect from the Investment Lifecycle  The following is a stepbystep breakdown of the investment lifecyclefrom the second an investment is submitted t

Source: https://help.startengine.com/en_us/how-do-people-invest-in-my-campaign-ryrV6uAzt

Last updated: 2025-06-13T15:17:23.341Z

### What to Expect from the Investment Lifecycle

The following is a step-by-step breakdown of the investment lifecycle—from the second an investment is submitted to the moment the CEO of a company closes his/her offering.

1.  A potential investor will make an investment through the StartEngine platform.
2.  Once submitted, the investor will immediately receive an email from StartEngine notifying that the investment has been submitted.
3.  In order to verify the investor’s identity and ensure security, every investment will go through a series of anti-money laundering and background checks.
4.  When all the necessary checkpoints have been cleared, StartEngine will automatically send the investor an email confirming that the investment has been cleared.
5.  Upon meeting the company’s minimum funding goal, the CEO can choose to close on all “cleared” investments and disburse them into the company’s escrow account.
6.  Once the disbursement has been made, the investor will then receive a proof of ownership, or a “countersigned subscription agreement” signed by both the CEO of the company and StartEngine.

We do everything we can to maintain constant communication amongst all parties to ensure transparency so the investment lifecycle can run as smoothly as possible.

### Investor Limitations

With Regulation A+, a non-accredited investor can invest a maximum of 10% of their annual income or 10% of their net worth per year, whichever is greater.

With Regulation Crowdfunding, non-accredited investors with an annual income or net worth less than $124,000, are limited to invest a maximum of 5% of the greater of those two amounts. For those with an annual income and net worth greater than $124,000, the investor is limited to investing 10% of the greater of the two amounts.

There are no restrictions for accredited investors.

Investment Cancellations

For Reg A+ campaigns, investors have the flexibility to cancel their investment within 48 hours if they change their minds. In contrast, for Reg CF campaigns, cancellations are permitted up until 48 hours before funds are disbursed. Investors will receive notification of the disbursement schedule in advance via email.

### International Investors

StartEngine can accept investments from most international countries. 

While we do not market in UK or Canada or solicit investments from UK or Canada, we are aware that regulators from certain UK countries or Canadian provinces have raised questions with respect to sales to UK or Canadian investors, and are taking the view that merely accepting money from UK or Canadian investors is a transaction that they have jurisdiction over, and that such offerings have to comply with the UK or Canadian equivalent of registration of the offering, or find an available exemption. In light of this position, in order to protect the companies who post their offering with us, we are not currently accepting investments from unaccredited UK or Canadian investors.